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Formula One Design Cases | D1S1

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Formula One

Design work for Formula One, collected from the studios behind it.

Design case: 1
Studio: 1
Latest work added: Aug 2025

Motion Design 1

Design cases Designers News & interviews

Design cases by studio

Territory (1)

Opening Title Sequence for Formula One 2024 Season
Territory Studio crafted the 2024 Formula One opening titles, a cinematic sequence that sets the tone for each race broadcast. The piece captures the sport’s intensity, precision, and innovation, embodying the adrenaline and heroism that define F1 competition.
Animation, 3d Animation, 3d Illustration, Car, Carbon, Motorsport, Screen

Designers behind the work

Designers and creative leads credited on Formula One projects in press coverage.

Simon Dixonat DixonBaxi12

Aporva Baxiat DixonBaxi10

News & interviews

How to have confidence in uncertain times: inside DixonBaxi's 'serious play'
Creative Boom · Dec 19, 2025
Creative Boom’s feature explores how DixonBaxi maintains creative confidence through its philosophy of 'serious play'. Founders Simon Dixon and Aporva Baxi discuss emotional intelligence, openness, and reinvention as key to staying relevant in a fast-changing design landscape. The article offers a behind-the-scenes look at the studio’s culture, processes, and optimism about creativity’s role in the world.
DixonBaxi ITV Formula Onebranding
Simon Dixon Aporva Baxi