Booking.com Design Cases
1 case across 1 studio
Designers behind the work
Designers and creative leads credited on Booking.com projects in press coverage.
News & interviews
- "Why Gothic Continues to Thrive in Modern Visual Culture"
It's Nice That · Oct 27, 2025
The article explores the resurgence of Gothic aesthetics across visual culture, from fashion and film to branding and illustration. It argues that Gothic’s endurance reflects cultural anxieties about technology and identity, with brands and artists using dark, ornate imagery to express modern unease. Examples include campaigns by Wendy’s and Booking.com, film projects by Guillermo del Toro and Maggie Gyllenhaal, and Mutant’s collectible posters.
- 1 in 3 Digital Experiences Fail, How to Improve UX
Creative Boom · Feb 18, 2025
Creative Boom’s article 'The UX Crisis' explores findings from the Digital Experience Index by Bernadette and Watermelon, revealing that one in three digital experiences fail users. Through insights from leading designers, it examines common UX pitfalls such as neglecting accessibility, prioritising aesthetics over usability, and insufficient user research. The piece highlights brands like Monzo and Bloom & Wild as examples of effective, human-centric digital design.
- "Top 8 Super Bowl 2025 Ads and Their Success Secrets"
Creative Boom · Feb 5, 2025
Creative Boom’s Tom May highlights the eight standout Super Bowl LVIX commercials of 2025, celebrating their creativity, humour, and cultural resonance. The feature explores how brands like Hellmann’s, Booking.com, Budweiser, and Doritos used nostalgia, celebrity power, and storytelling to connect with audiences. It also notes the balance between entertainment and social messaging in this year’s ads.