In their own words
We pushed each other — turning visual effects into musical variables, and then into code.
Articles & interviews
- MassiveMusic reveals new identity by Koto
Koto has created a new brand identity and website for MassiveMusic, uniting its various business units under the concept 'New Dimensions in Sound'. The rebrand emphasizes the physicality of sound through generative visuals, restrained color, and dynamic typography. Developed with Good City, the digital experience translates motion and sound into responsive, browser-native interactions that reflect MassiveMusic’s evolving role in audio branding.
- 1 in 3 Digital Experiences Fail, How to Improve UX
Creative Boom’s article 'The UX Crisis' explores findings from the Digital Experience Index by Bernadette and Watermelon, revealing that one in three digital experiences fail users. Through insights from leading designers, it examines common UX pitfalls such as neglecting accessibility, prioritising aesthetics over usability, and insufficient user research. The piece highlights brands like Monzo and Bloom & Wild as examples of effective, human-centric digital design.