How&How developed a comprehensive brand strategy and visual identity for Biozeroc, a startup pioneering carbon-neutral concrete. The new branding communicates the company’s mission to revolutionize sustainable construction and spread awareness about the environmental impact of traditional concrete.
How&How developed a brand identity for UK startup Biozeroc, a company pioneering zero-carbon concrete. The identity balances scientific innovation with architectural modernism, featuring a breeze-block inspired 'B' logo, a palette referencing Le Corbusier, and 3D renders to visualize the product. The design communicates solidity and innovation for both architects and scientists.