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All Right Design Cases | D1S1

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All Right

Design work for All Right, collected from the studios behind it.

Design case: 1
Studio: 1
Latest work added: Sep 2024

Brand Identity 1

Design cases Designers News & interviews

Design cases by studio

McCarthy (1)

Brand Identity for All Right Campaign
McCarthy Studio developed a refreshed brand identity for the All Right campaign, a mental health initiative based in Christchurch. The project focused on creating a positive, community-centered visual system that communicates wellbeing and connection through approachable design elements.
Health, Mental Health

Designers behind the work

Designers and creative leads credited on All Right projects in press coverage.

Matt Kittoat McCarthy3

News & interviews

Love, joy, and Pride: 6 impactful identities for LGBTQIA+ charities, organisations, and platforms
The Brand Identity · Feb 8, 2024
The article by The Brand Identity spotlights six branding projects that celebrate and support the LGBTQIA+ community through authentic, inclusive, and vibrant design. Featuring work from studios such as Mother Design, Wedge, Whitman Emorson, POPOLA, McCarthy, and Marina Veziko, it highlights how thoughtful visual identities can empower and represent diverse communities. The piece contrasts these meaningful efforts with superficial 'rainbow washing' and showcases design as a tool for empathy and advocacy.
Mother DesignWhitman EmorsonWedge Callen-LordeFUNCTIONbranding
McCarthy Redesigns All Right? With Friendly, Inclusive Mental Health Identity
The Brand Identity · Sep 30, 2020
Christchurch studio McCarthy redesigned the identity for All Right?, a New Zealand mental-health awareness campaigner that has grown from a local initiative into part of the national conversation. The flexible, inclusive identity combines the hand-rendered Mindset typeface with Moderat and a rigorously tested 20-colour palette, extending across campaigns, print, web, photography, motion and illustration.
McCarthy All Right?branding