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vista — 4 Case Studies & Clients | D1S1

vista

vista is a Düsseldorf communication design studio founded in 2019 through the merger of OPTIK and ZWEIZUEINS. Led by Katharina Sussek, Andreas Magino and Jens Müller, it develops corporate identities, editorial design, digital products and content-led brand systems.

https://www.studiovista.de/

Düsseldorf, Germany

4 Cases

Known for:corporate identity

ehello@studiovista.destudio.vistap+49 (0)211 390 41 28

Cases

DNP Foundation
Exhibition Design For Identity Systems Germany
Archival, Corporate, German, Historical, Modernist, Systematic

DNP Foundation - vista design work cover image

Estate Of Hans Hillmann, Frankfurt Am Main
Digital Archive For Hans Hillmann
Archival, Catalogue, Film, Posters, Postwar, Searchable

Estate Of Hans Hillmann, Frankfurt Am Main - vista design work cover image

Lufthansa And Penguin Random House / Prestel
Editorial Design For Lufthansa Centennial History Book
Archival, Aviation, Centennial, Foldouts, Infographics, Tricolor

Lufthansa And Penguin Random House / Prestel - vista design work cover image

PUMA SE
Editorial Design For PUMA’s Graphic Heritage
Archival, Chronological, Embossed, Ephemera, Modular, Sportswear

PUMA SE - vista design work cover image

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News & interviews

Modern Brand Design History: From Olivetti to Instagram
It's Nice That · Jun 17, 2026
The article presents an excerpt from Taschen’s book *The Elements of Brand Design* by Katharina Sussek and Jens Müller of Vista studio. It traces the evolution of modern brand design from early industrial-era symbols to contemporary corporate identities, highlighting milestones from AEG and Olivetti to IBM and Instagram. The piece contextualizes how design has shaped brand recognition and identity across history.
VistaAuge DesignUntitled MacaoAEGOlivettieditorial

Clients

Estate of Hans Hillmann, Frankfurt am Main

Lufthansa and Penguin Random House / Prestel