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Music Campaign For Compare The Market by VCCP - D1S1 Design Spotlight

Studio: VCCP

Client: Compare the Market

Work: Campaign

Industry: Finance

Music Campaign For Compare The Market

Compare the Market launched Meerkat Music during lockdown with a livestreamed reunion performance by Take That and Robbie Williams, hosted by Aleksandr Orlov. Broadcast on YouTube and Facebook, the event reached more than 600,000 live viewers, supported Nordoff Robbins and Crew Nation, and established a new entertainment platform for the brand.

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Tags: Charity, Livestream, Lockdown, Meerkats, Pop, Reunion

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