
An expanding text box becomes a fintech identity’s core
Universal Favourite refreshed x15ventures with strategy by Untangld, building the identity around expansion. The studio refined the existing logo and retained pink as a selective accent against a neutral base. An expanding text box provides the central graphic and motion device. Patterns and wireframes reference early NASA X-15 prototypes. A related identity for the Xccelerate investment programme introduces neon green and faster-motion references while remaining connected to the parent system.
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Date: Mon, Dec 23