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Outdoor Advertising Campaign for Peloton Skeptics by Stink - D1S1 Design Spotlight

Studio: Stink

Client: Peloton

Work: Advertising

Industry: Healthcare

Outdoor Advertising Campaign for Peloton Skeptics

Stink Studios created an outdoor campaign for Peloton that humorously contrasts the initial doubts of real users with their later enthusiasm after joining the community. The work highlights authentic member stories and was featured across major outdoor and print media in New York City.

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Tags: Billboard, Contrast, Fitness, Humor, Newspaper, Testimony

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Primark channels Bond-era glamour in playful new summer campaign The Get Away
Creative Boom · May 28, 2026
Primark’s new summer campaign, 'The Get Away', created by VCCP and directed by Tom Green through Stink Films, channels the glamour of Bond-era heist movies to promote affordable luxury. The film and photography, managed by Girl&Bear with social support from Social Chain, showcase chic summer looks in a playful, cinematic style. The campaign celebrates Primark’s accessible fashion with a self-aware, humorous tone.
VCCPGirl&BearStink FilmsPrimarkadvertising

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