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Brand Identity And Packaging For Flydog Pet Grooming Startup by Otherness - D1S1 Design Spotlight

Studio: Otherness

Client: Flydog

Work: Brand Identity

Industry: Consumer Goods

Brand Identity And Packaging For Flydog Pet Grooming Startup

Otherness developed a playful yet premium brand identity and packaging system for Flydog, a D2C pet grooming startup founded by Caroline Fu. The design combines spa-like sophistication with cheerful, pet-centric illustrations and ergonomic packaging to elevate everyday grooming into a joyful experience.

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Tags: Conversion, E-commerce, Grooming, Packaging, Retail, Startup

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