Brand Identity And Packaging For Monte Marea Raicilla

Menta developed the brand identity and packaging for Monte Marea, a woman-founded raicilla crafted in harmony with the lunar cycles of the Sierra Madre and Jalisco Coast. The design draws inspiration from traditional Mexican cantina signage, featuring naïve letterforms and an eye-within-agave symbol that reflects the spirit’s origins and consciousness. An earthy color palette and feminine details honor the founders while celebrating the agave’s natural essence.