Studio: Matta

Client: Clinique

Work: Art Direction

Industry: Beauty

Campaign Development For Clinique Gameface

MATTA collaborated with Clinique to create GameFace, a campaign uniting skincare and women’s sport to promote confidence among young women. The initiative featured rugby ambassadors, grassroots sponsorships, and social content that authentically connected the brand with Gen Z audiences while driving measurable engagement and brand affinity.

Tags: Ambassador, Partnership, Rugby, Skincare, Sponsorship