Campaign Design For Tottenham Hotspur X Nike 2023/24 Kit Launch

MATTA created a multi-faceted campaign for Tottenham Hotspur and Nike’s 2023/24 kit launch, built around the theme of ‘Style’. Each kit was paired with a cultural expression — Art, Fashion, Dance, and Freestyle — to connect with fans through creativity and community. The campaign achieved over 11 million engagements and became the club’s highest-performing launch to date.