A vibrant packaging concept created for PangPang Brewery’s fruity sour beer series. The design captures the playful and refreshing character of the flavors, starting with the launch of Peach Pusher in 2018.
The article highlights Stockholm-based designer Jens Nilsson’s vibrant label designs for PangPang Brewery’s Pusher series of sour beers. Collaborating with PangPang’s Frederik Tunedal, Nilsson created a playful, full-cover illustrated design that reflects the fruity flavors and tangy character of the beers. The project features custom typography, Trio Grotesk, and a candy-colored palette that enhances the cans’ visual appeal.