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TV Advertising Campaign for Capital One by Fold7 - D1S1 Design Spotlight

Studio: Fold7

Client: Capital One

Work: Advertising

Industry: Finance

TV Advertising Campaign for Capital One

Fold7 created the 'One Good Thing' TV advertising campaign for Capital One UK to position the brand as a purpose-led leader in the credit sector. The campaign introduced a glowing, sentient 'One' character symbolizing the brand’s commitment to small, meaningful actions that build consumer trust and demonstrate real-world impact.

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Tags: Consumer, Credit, Ethos, Hero, Trust

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1664 Blanc Elevates Beer to Fashion Status at London Fashion Week
Creative Boom · Mar 3, 2025
1664 Blanc partnered with Fold7 and Man vs. Machine for its 2025 London Fashion Week campaign, transforming its iconic blue bottle into luxury fashion-inspired visuals. The campaign continues the brand’s push into the fashion world, positioning the beer as a lifestyle and cultural icon. Through bold creative direction and digital artistry, the project bridges beer marketing with high-fashion aesthetics.
Fold7Man vs. Machine1664 Blancadvertising

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