Seasonal Campaign Development For A Luxury Fashion Designer
Clear collaborated with Anna Thomas, one of Australia's leading fashion designers, to develop creative campaigns for her seasonal collections. The project aimed to honor Anna's passion for color, texture, and tailored design, reflecting the high-end luxury of her brand. Clear expanded on the existing brand language, managing every detail of each collection’s launch, including photography direction, styling, talent casting, and overall campaign design. Additionally, Clear developed comprehensive social media schedules and brand narratives to support both in-store product launches and external announcements, ensuring a cohesive presentation across all platforms.
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