Industry: Design

Rules

Neo-grotesque with a structural twist

Rules is a neo-grotesque type family released in 2024 by Blaze Type, designed by Matthieu Salvaggio, Léon Hugues, Tim Vanhille, and Guido Ferreyra. It draws from Swiss Modern tradition while introducing distinguishing details: squared terminals, optically matched capital widths, and minimal stroke contrast in counter-forms. The family targets body text across print, web, and app contexts, with stated capability at headline, display, and signage scales.

Set in Rules

Insights

Squared terminal endings are applied consistently across the full family, which the designers describe as giving the family a great pace.
Capital widths are optically matched rather than geometrically standardized.
Counter-forms carry near-zero stroke contrast.