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Identity and Packaging for Sammontana UAU! Ice Cream by AUGE - D1S1 Design Spotlight

Studio: AUGE

Client: Sammontana

Work: Packaging

Industry: Food & Beverage

Identity and Packaging for Sammontana UAU! Ice Cream

AUGE Design created the name, logo, visual identity, photographic art direction, and packaging for Sammontana UAU!, a high-protein, low-calorie ice cream. The packaging uses pastel backgrounds, white typography, and a levitating ice-cream ball to communicate lightness and taste.

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Tags: Ice Cream, Ice-cream Ball, High-protein Food, Low-calorie Food, Still-life Photography

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Branding & Packaging for Ginori 1735 by AUGE Design
BP&O · May 14, 2024
BP&O reviews AUGE Design’s luxurious packaging for Ginori 1735, the historic Italian homeware brand now owned by Gucci. Building on 2×4’s earlier rebrand, AUGE reinterprets archival logos and motifs in a bold, modern style, using gold foil debossing and bespoke Fedrigoni paper to elevate the brand’s visual identity. The article praises the project’s confident balance of heritage and contemporary luxury.
AUGE2×4Ginori 1735 Guccipackaging
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