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Packaging and Identity for a Sex Toy by AUGE - D1S1 Design Spotlight

Studio: AUGE

Client: Clita

Work: Packaging

Industry: Consumer Goods

Packaging and Identity for a Sex Toy

AUGE Design created the identity and packaging for CLITA I, a sex toy designed around the pursuit of shared pleasure. Treating the object as a precious jewel, the studio developed a pink jewelry-box-style package featuring graphics that radiate from its central metallic sphere.

More in pink, white

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Tags: Sex Toy, Clitoris, Jewelry Box, Sexual Wellness

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Branding & Packaging for Ginori 1735 by AUGE Design
BP&O · May 14, 2024
BP&O reviews AUGE Design’s luxurious packaging for Ginori 1735, the historic Italian homeware brand now owned by Gucci. Building on 2×4’s earlier rebrand, AUGE reinterprets archival logos and motifs in a bold, modern style, using gold foil debossing and bespoke Fedrigoni paper to elevate the brand’s visual identity. The article praises the project’s confident balance of heritage and contemporary luxury.
AUGE2×4Ginori 1735 Guccipackaging
Thomas Barnett

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