Studio: AKQA

Client: Coca-Cola

Work: Art Direction

Industry: Food & Beverage

Interactive Holiday Experience For Coca-cola

AKQA created Treecording, an immersive digital experience that transformed users’ voices into unique, shareable 3D Christmas trees. Combining sound-reactive programming, AR mapping, and 3D design, the project brought Coca-Cola’s ‘Real Magic’ platform to life by connecting people through personalized festive greetings.

Tags: Christmas, Connection, Experience, Greeting, Technology, Voice