Studio: 87

Client: MiSide

Work: Brand Identity

Industry: Non-profit

Brand Identity And Naming For A Michigan Nonprofit Network

EightySeven partnered with Southwest Solutions and Development Centers to unite their organizations under a single brand, MiSide. The new identity and name celebrate community, optimism, and inclusivity, honoring each legacy while creating a modern, cohesive presence for the merged nonprofit network.

Tags: Community, Naming, Visual, Voice