Tristan Ceddia

Designer · Creative Director · Co Founder · Founder

5 articles · Nov 2017Nov 2024

Studios:Never NowTRiC

Quotes

  • We go beyond brand identity into execution, art direction, photography, and motion production, developing ongoing strategic partnerships, brand custodianship, and providing ongoing creative consulting.
  • The most interesting part of our work is how the research process takes us into vastly different worlds.
  • One of our weakness was actually a strength for the other.
  • Talking to clients, new and old is a huge part of the process.
  • The custom serif wordmark comes from a tweaked Adobe system font.
  • Self Modern is one of the most elegant typefaces around. I wanted to give it slightly different energy with some compression.
  • I have never had trouble with motivation. I have worked independently for a long time and early on I set rules around my working day, so it all flows pretty naturally.
  • One thing I have been doing in isolation is rotating hats. I might go through 4-5 hats a day; sometimes a cap, sometimes a bucket, sometimes a beanie… this changes with my mood.
  • I’ve always enjoyed suburban pizza shop signage and messaging, so I put my own spin on this.
  • I’m really interested in the simplicity of everyday messaging and thinking about the way people and businesses communicate with their public.

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