Louise Fili
Designer, Instructor
Articles & interviews3
- Elizabeth Goodspeed Critiques Prefab Design's Impact on Branding
Elizabeth Goodspeed critiques the rise of prefab brand identities sold through platforms like Lyon & Lyon’s Brands Like These. She explores how off-the-shelf branding commodifies design, reducing collaboration and authorship while appealing to startups seeking quick, affordable identities. The article situates this trend within a longer history of speculative branding and self-initiated design work.
- "Need for More Age Diversity in Creative Teams Highlighted"
Katie Cadwell’s column for If You Could Jobs explores the lack of age diversity in creative teams and the challenges faced by older professionals in the industry. She argues that experienced creatives bring invaluable insight and stability, and that the industry should better support and celebrate them. The piece highlights examples of senior designers still thriving and calls for more inclusive representation across creative workplaces.
- Emily Kowzan Showcases Elegant Student Packaging Design
The Dieline’s Student Spotlight highlights Emily Kowzan’s elegant packaging designs created while studying at the School of Visual Arts under renowned designer Louise Fili. The feature praises her refined aesthetic and showcases her Lasera wine and twist-wrapped sweets packaging concepts.