Josh Matthews

Marketing Manager · Designer

2 articles · Oct 2024Feb 2025

Studios:OUTLAW

In their own words


Articles & interviews

  • Ways Creatives Can Build Visibility Without Social Media

    The article by Tom May explores how creatives can raise their professional profiles without relying on social media, which is becoming less effective due to algorithmic changes and pay-to-play models. It highlights alternative strategies such as traditional PR, owned media like newsletters, SEO, and direct human engagement through events and personal outreach. The piece features insights from various industry professionals and agency leaders who share practical advice for building visibility and client relationships in 2025.

    KotoLoreRed SetterCartierBentleyother
  • Top Font Trends to Watch in 2025

    Creative Boom’s feature by Katy Cowan explores the key font trends expected in 2025, drawing insights from designers across several studios. The article highlights a return of serif typefaces, a pushback against minimalist sans serifs, and the continued rise of variable and expressive fonts. It also notes a growing interest in neo-retro and DIY-inspired typography as brands seek individuality and emotional connection.

    OutlawDesign by FutureBandstandPeroni Nastro AzzurroOstermooreditorial