Co-Founder
It celebrates designers who use type as an artistic expression to stand out and make an impact.
Through playfulness, experimentation, and emotional resonance, the featured designs serve as compelling visual statements, crafted to cut through the noise.
A narrative depth, respecting tradition while creating a fresh visual language.
Counter-Print has launched Merch: We Love Our Customers, a more-than-200-page book arguing that merchandise has returned as an intentional and effective brand-marketing channel. Written up by Creative Boom, the title showcases identity projects including Hey Studio's nostalgic work for Casa ñidro, Jens Nilsson's irreverent Dirty Vegan identity, and Angel & Anchor's milkbar-inspired work for the 2023 World AeroPress Championship.
Creative Boom’s feature on Counter-Print’s new book *Expressive Type Today* explores how expressive typography can cut through visual overload. Co-founder Jon Dowling discusses the book’s origins, its featured studios, and the evolving role of type as an emotional and narrative medium. The article highlights standout projects by Studio Kiln and Ingrid Picanyol Studio, emphasizing experimentation and cultural storytelling in modern type design.