Chloé Gaillard
Designer
In their own words
I like to develop singular, coherent universes.
For me, every detail counts – it’s this silent graphic language that makes a brand or project stand out.
I wanted to explore the intersection of craftsmanship and contemporary design by creating a meaningful brand identity that visually translates the unique aesthetics of ceramics.
I started by working with custom letterforms, adjusting proportions to create a rhythm that feels both structured and organic.
It adds depth and meaning to the logo, making it instantly recognisable and memorable while staying minimalist and sophisticated.
Articles & interviews2
- Chloe Gaillard Crafts Typeface with Hidden Historical Details
The article profiles French designer Chloe Gaillard, whose work blends historical references and typographic experimentation. Her projects, including the typefaces Kaolyn and Odette, draw inspiration from ceramics, heritage, and personal history to create elegant, conceptually rich visual identities. Gaillard’s approach emphasizes subtlety and detail as a form of silent graphic storytelling.
- Chloé Gaillard Merges Ceramics and Design in Project Kaolyn
The Brand Identity features Paris-based designer Chloé Gaillard’s self-initiated project Kaolyn, a conceptual brand identity that merges ceramics and coffee culture. Using custom typography inspired by ceramic forms and AI-generated vase shapes, Gaillard explores the balance between craftsmanship and contemporary design. The project celebrates materiality, minimalism, and the fusion of traditional craft with modern technology.