Carl Jung
Articles & interviews3
- Koto rebrands restaurant discovery app Franki
Koto has rebranded Franki, a social restaurant-discovery and rewards app founded in Austin in 2020. The identity shifts Franki toward a warmer, community-led proposition through a vivid yellow, black and gold palette, a playful wordmark, rounded typography, a morphing eye symbol, and human-focused photography. While the author questions parts of Koto's "make time dance" strategy and archetype framing, she considers the resulting identity distinctive, lively and highly effective.
- DesignThinkers highlights curiosity in AI-era design
This reflective article recounts the author's return to DesignThinkers, RGD's annual Toronto conference, and argues that curiosity, cultural understanding, and in-person creative community are increasingly vital in an AI-shaped design industry. It highlights Daughter's Out of Office conference identity and talks by Valentina D’Efilippo, Lauren Wong Lee, Gabby Lord, Barrington Reeves, Benji Wiedemann, and Alex Lampe.
- DesignThinkers highlights curiosity in AI-era design
This reflective article recounts the author's experience at DesignThinkers in Toronto, whose 2025-style theme, Out of Office, was created by Calgary studio Daughter. It argues that curiosity, cultural understanding, strategic thinking, and creative community are essential designer skills in an AI-shaped industry, drawing on talks by Valentina D’Efilippo, Super Keen, Barrington Reeves, Benji Wiedemann, and Alex Lampe.