Used by Mirror Mirror
Cases set in Tiempos Text, as credited by the studios in their own writeups.
The Brand Identity · Apr 20, 2026
Motto® rebranded legal tech company Ivo around the idea of ‘Intelligence by Design,’ repositioning it as a leader in contract intelligence rather than automation. The new identity combines editorial typography, warm colors, and expressive illustration by Myriam Wares to balance precision and humanity. The rebrand extends across logo, website, motion, and verbal identity, reflecting Ivo’s maturity and enterprise focus.
The Brand Identity · Apr 20, 2026
Motto® developed a comprehensive rebrand for legal tech platform Ivo, centering on the strategic idea ‘Intelligence by Design.’ The project repositions Ivo as a pioneer of ‘Contract Intelligence,’ combining editorial typography, warm color palettes, and expressive illustration by Myriam Wares. The identity balances structure and humanity, extending across logo, website, motion, and verbal systems.
The Brand Identity · Oct 16, 2025
Heart created a brand identity for investment firm Sfermion that draws on academic referencing and scientific aesthetics to express the company’s role as 'super partners' in the immersive internet space. Using Klim’s Tiempos Text and a system of connective icons inspired by academic citations, the identity balances rigour and accessibility. The result positions Sfermion as credible, collaborative, and human within a complex, fast-evolving industry.
The Brand Identity · Apr 25, 2025
Zurich-based studio Scholtysik has rebranded Swiss publisher Kein & Aber, creating a typographic identity centered around a tilted ampersand that reflects the brand’s playful yet literary character. The new system uses Klim Type Foundry’s Söhne and Tiempos Text to balance modernity with tradition, while embracing a flexible, colourful approach across applications. The rebrand maintains the publisher’s individuality and creative spirit without imposing rigid visual rules.
The Brand Identity · Jan 6, 2022
The Brand Identity’s 'The Edit' highlights five new design projects, including Mesh Scandinavia’s minimal rebrand for Kingsbury Run Capital. Other featured works include Eucalyptus’ Juniper identity with illustrations by Ilana Bodenstein, Warriors Studio’s energetic rebrand for Mungo’s Hi Fi, Daniel Britton’s industrial design for Centre 31, and Martin Maher’s elegant identity for jewellery brand bo•be. The roundup showcases diverse approaches to branding across finance, healthcare, music, logistics, and jewellery sectors.
