Rebranding And Website Redesign For Hub Architecten

Mirror Mirror collaborated with HUB architecten, a European architecture firm based in Antwerp, to redefine their brand identity as they marked their 20th anniversary. The new identity centers on the concept of 'context' as a living, adaptive principle, expressed through a dynamic logo system, refined monochrome palette, and contextual digital experience. The project also included a redesigned website that mirrors the firm’s collaborative and thoughtful approach to architecture.