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Sirca — 1 case
Used by newkid
Cases set in Sirca, as credited by the studios in their own writeups.
Sirca in the news
- newkid Rebuilt Primer’s Identity Around Foundational Building Blocks
The Brand Identity · Jun 9, 2026
Creative studio newkid rebranded Primer, a network of teacher-led schools, around the concept of 'building blocks' to reflect foundational learning and future readiness. The identity combines a modular grid inspired by graph paper, the Sirca and Söhne typefaces, and a confident wordmark punctuated by a full stop. Real students were photographed by Luis Mora, and the launch film centers on a student reciting the brand manifesto, reinforcing Primer’s belief in authentic, child-centered education.
- Alan Madić Launches Edito Type Through His Design Practice
The Brand Identity · Jun 3, 2026 · Interview
The Brand Identity interviews Paris-based designer Alan Madić about launching Edito Type, an independent type foundry that evolved from his design and art direction practice. Madić discusses the foundry’s research-driven approach, its focus on display typefaces, and collaborations such as the release of Initiale with Clara Dousson. The conversation explores how Edito bridges bespoke commissions and retail releases while drawing inspiration from mid-20th-century editorial design.