Xsolla

Design work for Xsolla, collected from the studios behind it.

Design cases by studio

Brand identity and narrative framework for a gaming technology company
Pentagram created a comprehensive brand system for Xsolla to unify its complex B2B and B2C offer across gaming, commerce and entertainment. The work introduced the fictional “Xsolla Archive,” a world-building framework that organizes virtual items, rewards and tools, and Sol, a mascot who guides users through the ecosystem. Pentagram built a bespoke labeling architecture, icon system, UI principles, sound and industrial design language to create a scalable identity across developer tools, marketing, merchandise, live events and consumer interfaces. The system helps Xsolla communicate consistently at global scale while distinguishing corporate and player-facing experiences.
Animation, Character, 3d Animation, 3d Illustration, Equipment, Gaming, Hardware, Mascot, Video Games

Designers and creative leads credited on Xsolla projects in press coverage.