The Museum Of Modern Art
Design work for The Museum Of Modern Art, collected from the studios behind it.
- Design cases
- 4
- Studios
- 3
- Latest work added
- Jun 2025
- Brand Identity 2
- Event Design 1
- Exhibition Design 1
Design cases by studio
Little Troop (2)
- Festival Identity for MoMA Family Festival
- Little Troop developed a vibrant and character-driven identity for MoMA’s first family festival, 'Another World'. The design system combined playful illustration, bold color, and typographic restraint to appeal to both children and adults, extending across digital, print, merchandise, and citywide campaigns.
- Event Identity for MoMA March Party
- Little Troop developed the event identity, social media campaign, and animated on-site visuals for MoMA’s annual March Party. Drawing inspiration from New York City’s neon nightlife, the design reimagined MoMA’s color palette in motion to engage a younger audience and create an immersive party atmosphere.
Gretel (1)
- Short-Form Branding for the Museum of Modern Art
- Gretel developed a modular branding system for The Museum of Modern Art’s short-form video content. The approach unified dozens of promotional videos under a cohesive visual language that could evolve with each exhibition cycle. The result is a dynamic catalog system featuring branded content modules and interstitial logo animations for use across platforms.
Refik Anadol (1)
- AI-Generated Exhibition and NFT Collection for the Museum of Modern Art
- Refik Anadol Studio created 'Unsupervised — Machine Hallucinations — MoMA', an AI-driven exhibition and NFT collection that reinterprets MoMA’s vast digital archive through machine learning. Using StyleGAN2 ADA, the project transforms over 138,000 pieces of metadata into evolving visual compositions that explore the intersection of art, data, and artificial intelligence.
