New Logo & Branding for Ten by Paul Belford LtdBP&O · Apr 10, 2025
BP&O features Paul Belford Ltd’s new brand identity for Ten, a London-based health and fitness studio chain. The identity centers on a geometric logo formed by a line and circle symbolizing balance and the number ten, complemented by pastel tones, tinted photography, and the Funkis typeface. The article praises the simplicity, wit, and technical precision of Belford’s work.