New Logo & Packaging for Spudos by Paul Belford LtdBP&O · Feb 11, 2025
BP&O features the new branding and packaging for Spudos, a hand-cooked crisp brand, designed by London studio Paul Belford Ltd. The identity draws inspiration from potato printing, combining a geometric logotype with organic textures to evoke simplicity and playfulness. The compostable packaging and transparent design reinforce the brand’s sustainable and honest positioning within the snack market.