Playground
Design work for Playground, collected from the studios behind it.
- Design case
- 1
- Studio
- 1
- Latest work added
- Aug 2025
- Brand Identity 1
Design cases by studio
ESH (1)
- Brand Identity and Website Design for a Basketball Fashion Store
- Eshgruppa developed a new identity and website for Playground, a basketball and street fashion store expanding from Moscow to Istanbul. The logo merges Istanbul’s emblem shapes with a basketball form, supported by a black-and-white palette and serif typography to evoke timeless style. The website extends this visual language with structured lines inspired by court markings, creating a clean and nostalgic yet contemporary presence.
Designers behind the work
Designers and creative leads credited on Playground projects in press coverage.