HOY!
Design work for HOY!, collected from the studios behind it.
- Design case
- 1
- Studio
- 1
- Latest work added
- Mar 2026
- Packaging 1
Design cases by studio
newkid (1)
- Packaging Design for Hoy! Filipino Soda
- Newkid created HOY!, a soda brand celebrating Filipino culture and independence. The bold packaging and identity embody the energy of the Filipino expression 'Hoy!'—a call for attention and pride. The project reimagines what a culturally authentic Filipino beverage could look and feel like.
Designers behind the work
Designers and creative leads credited on HOY! projects in press coverage.