A Friend of Mine created a warm and huggable brand identity and eCommerce website for Hommey, a cushion store focused on comfort and charm. The design features a squish-able brandmark, retro-inspired colors, and playful illustrations to convey a friendly and approachable personality.
A Friend of Mine created a retro-inspired yet contemporary brand identity for Melbourne cushion company Hommey. The design features playful typography, warm and cool colour contrasts, and friendly illustrated characters that reflect the brand’s approachable personality. The project balances nostalgic charm with modern sensibilities to create a huggable and welcoming identity.