COLT created a playful and vibrant brand identity for Heyday, a school-based book promotion organisation on Australia’s Sunshine Coast. The new identity captures the joy and wonder of reading, connecting global storytellers with local children to inspire imagination and a lifelong love of books.
Order developed a versatile identity system for Heyday, a browser extension that automatically organizes and connects users’ research. The design highlights the product’s core functions in a clear, recognizable way, supporting its new name and strategic positioning.
Brooklyn-based studio Order developed the naming, design, and strategy for research assistant Heyday, creating a friendly and flexible identity centered around a hand icon motif. The design uses Commercial Type’s Graphik and a distinctive green color to convey clarity, support, and adaptability. The result is a cohesive, approachable brand system that balances playfulness with professional subtlety.