A Friend of Mine collaborated with Canberra-based firm Hazelbrook Legal to renew their brand and digital presence. The refreshed identity uses a ball motif to symbolize client journeys and resolutions, supported by tactile materials and dynamic 3D animations that convey agility and expertise across print and web applications.
The Brand Identity interviews Suzy Tuxen, founder and creative director of Melbourne studio A Friend of Mine, reflecting on a decade of running the practice. She discusses the studio’s multidisciplinary approach, notable projects such as Pattern for Yemen and Future Future, and lessons learned in leadership and transparency. The piece highlights the studio’s collaborative ethos and commitment to socially conscious design.