Stink Studios collaborated with FARFETCH to create an immersive virtual fashion experience celebrating the launch of Alber Elbaz’s new brand, AZ Factory. The interactive 3D environment allowed users to explore a whimsical digital world and shop key pieces from the collection in 360-degree detail.
Bureau Borsche developed a new visual identity for Farfetch, the global luxury fashion platform. The project redefined the brand’s visual language with a refined, contemporary system that reflects its digital-first and fashion-forward positioning.
Creative Boom profiles illustrator Peilin Li, whose geometric and folk-inspired style captures the warmth and beauty of everyday life. The article explores her journey toward finding her artistic voice, her award-winning recognition, and collaborations with major brands like Disney and Huawei. Li discusses her evolving practice that now includes motion design and digital experimentation.
The article highlights Bureau Borsche’s rebrand for global fashion platform FARFETCH, emphasizing a minimalist and confident visual identity. The new system centers on a bespoke sans serif typeface, FARFETCH Basis, developed with Colophon Foundry, complemented by Nimbus Roman and a new monogram called the FARFETCH Fuse. The identity balances editorial sophistication with digital functionality, reflecting the brand’s global luxury positioning.