Where fallow deer roamBP&O · Apr 9, 2026
BP&O’s Emily Gosling reviews SMLXL’s branding and packaging design for D’Arbequina, a limited-edition olive oil produced in Catalonia. The identity uses motion-sensor photography of deer roaming the olive groves to create unique, monochrome labels for each bottle. The project embraces minimal human intervention, black and silver aesthetics, and a conceptual approach that merges nature, data, and design.