Design cases by studio
- Brami
- Wedge’s rebrand for Brami launched in 2022, translating founder Aaron Gatti’s Italian pantry ambitions into a system centred on the lupini bean. The bean’s silhouette becomes a modular shape that connects ready-to-eat beans, dips and pasta. Bold benefit information and open white space provide nutritional clarity, while hand-painted ingredients, illustration and Italian-inspired lettering add warmth and appetite. The project paired ethnographic research with strategy, voice, packaging architecture and a broader visual world. Rather than tying the identity to one product format, the design uses a recognisable ingredient reference that can carry across the expanding range.
- Italian Food, Lupini

- Packaging Design for Brami Lupini
- Wedge presents packaging for Brami Lupini. The photographed pouches use oversized black “BRAMI LUPINI” lettering on brightly colored fields, with ingredient imagery such as garlic and lupini beans. The packs are shown alongside pantry jars and Italian-style food products.
- Lupini Bean, Garlic, Pasta, Italian Food

Designers behind the work
Designers and creative leads credited on Brami projects in press coverage.