Unilever Design Cases
2 cases across 2 studios
News & interviews
- Lonsdale Asia: From Underdog to Creative Powerhouse
Creative Boom · Mar 18, 2025
Creative Boom profiles Lonsdale Asia, a Singapore-based branding agency that evolved from a small underdog studio into a regional creative powerhouse. Managing director Nadia Romanis and executive creative director Muriel Schildknecht discuss the studio’s growth, collaborative culture, and landmark projects for brands like LUX and Tiger Beer. The article highlights their focus on diversity, mentorship, and expanding creative boundaries across Asia.
Lonsdale AsiaLonsdale + PartnersWhy? Brand DesignUnileverLUXbranding - Loughborough's BA Shapes Future Graphic Design Leaders
Creative Boom · Jan 30, 2025
The article highlights how Loughborough University's BA (Hons) Graphic Design programme has produced numerous industry leaders across design, illustration, and creative direction. It profiles successful alumni such as Rory Cowan, Luke Pearson, Rachel Wells, and Caroline Paris, showcasing the course’s emphasis on practical skills, creative exploration, and industry connections. The piece positions Loughborough as a top destination for aspiring designers seeking a strong foundation and career success.