Moncler Design Cases

Designers behind the work

Designers and creative leads credited on Moncler projects in press coverage.

News & interviews

• POV: The creative industries are about to split in two

  It's Nice That · May 5, 2026

  In this opinion piece, Ollie Scott argues that the creative industries are on the verge of a major split between 'maximisers'—those using AI to enhance human creativity—and 'replacers'—those using it to cut costs and staff. Drawing on examples from major networks like WPP, Omnicom, and Publicis, Scott suggests that growth will come from embracing AI as a tool for expansion, not reduction. The article positions optimism and innovation as the keys to thriving in the next creative boom.

  UnknownWPPOmnicomCoca-ColaGoogleother
• Donald Glover Reimagines Moncler with Gilga Farm Summer Collection

  It's Nice That · Jun 18, 2025

  Donald Glover’s debut Moncler Genius collection, Moncler x Gilga Farm, reimagines the brand’s alpine heritage through a dreamlike animated campaign. Creative directed by WeSay Hi with animation by ManvsMachine, the project blends storytelling, illustration, and fashion design into a sun-soaked, Californian reinterpretation of Moncler’s technical DNA. The campaign film and collection highlight Monduck, Moncler’s historic mascot, in a whimsical yet refined narrative of transformation and rest.

  WeSay HiManvsMachineGilga FarmMoncler