Fred Perry has opened a new flagship store on Lexington Street in Soho, designed by Brinkworth. The space, titled 'BIG Sound', merges the brand’s musical and subcultural heritage with a modern retail experience. Through sound-inspired architecture, lighting, and subtle tributes to Soho’s music history, the store redefines what a fashion retail environment can be.
The article announces 'New Dimensions: The Future of Paper', a UK event series by GF Smith in collaboration with Gmund and It’s Nice That. The events will showcase GF Smith’s new rebrand by Templo and feature talks from creatives exploring the intersection of paper and digital media, including Hato, Alice Isaac, and Holly Eliza Temple. The series celebrates paper’s evolving role in contemporary creative practice.