Flowe Design Cases
1 case across 1 studio
Designers behind the work
Designers and creative leads credited on Flowe projects in press coverage.
News & interviews
- This folkloric wine branding highlights the value of handmade illustration
Creative Boom · Jan 8, 2026
Creative Boom’s feature by Tom May spotlights Kingdom & Sparrow’s rebrand for Welsh sparkling wine brand Mydflower. The project uses hand-drawn, lino-cut style illustrations and tactile embossing to convey premium quality and folkloric authenticity. The article argues that in an AI-saturated design landscape, visible human craft offers a strong market differentiator.
Kingdom & SparrowMydflowerbranding - Fantom Flower Will Slither Its Way Into Your Cold, Black Heart (But in a Good Way!)
· Nov 24, 2025 · Interview
The Dieline article profiles Pavement’s award-winning packaging design for Fantom Flower, a luxury cannabis brand and lounge in West Hollywood founded by Patricia Arquette. Featuring intricate illustrations by Kathleen Lolley, snakeskin textures, and premium materials, the project embodies a mystical and high-end aesthetic that stands apart from typical cannabis packaging. Designer Michael Hester discusses the creative process, inspirations, and the brand’s commitment to quality without budget constraints.
PavementFantom FlowerWeHo cannabis loungepackaging - "After Hours Unveils Dynamic, Expressive New Brand Identity"
It's Nice That · Jun 24, 2025
After Hours, a fully remote creative studio founded by Shy Trutwein and Jasmine Gallagher, has unveiled a bold new identity that reflects its expressive and adaptable ethos. The rebrand retains the studio’s signature yellow but introduces new marks, typography, and a clock illustration symbolizing time and flexibility. The project underscores the duo’s philosophy of designing from lived experience and their commitment to a dynamic, global creative practice.
- "Glen Baxter: Decades of Cowboys in Surreal Art"
It's Nice That · Dec 5, 2024 · Interview
The article is an in-depth interview with British artist and illustrator Glen Baxter, known for his surreal and humorous drawings of cowboys and everyday characters. Discussing his lifelong fascination with surrealism, language, and absurdity, Baxter reflects on his creative journey and his new exhibition 'Intermittently Ochre' at Flowers Gallery in London.
Flowers Galleryillustration - "Five Projects Transform Flowerboy Hub, Featuring Gijs Lammers Brand"
The Brand Identity · Nov 20, 2024
The Brand Identity’s biweekly roundup ‘The Edit’ highlights five creative projects, including Gijs Lammers’ community-focused identity for Flowerboy in Bali, Sasha Denisova’s typeface Kristolit, Zapiens’ vibrant branding for YOOY, Forth+Back’s refresh for Brother Films, and Kontrapunkt’s inclusive rebrand for F.C. København. The feature showcases global design talent across branding, typography, and packaging.
FlowerboyZapiensClint is GoodFlowerboyYOOYbranding - Proof is in the pudding: Polonsky & Friends prove there’s still plenty of space for handmade beauty
The Brand Identity · May 24, 2024 · Interview
The Brand Identity interviews Anna Polonsky, founder of Brooklyn-based studio Polonsky & Friends, about her journey from The MP Shift to building a consultancy dedicated to food and hospitality brands. The conversation explores the studio’s analogue, tactile approach to design, its focus on authenticity, and the enduring beauty of handmade craft in a digital era. Polonsky reflects on her inspirations, process, and the studio’s commitment to storytelling through print and materiality.
- “More established than a freelancer but more nimble than a traditional agency.” Introducing Two Are
The Brand Identity · Jul 27, 2023 · Interview
The Brand Identity interviews Brooklyn-based creative studio Two Are, founded by Caleb Van Dyke and Briana Garza. The pair discuss their journey from freelancing to establishing a nimble branding studio during the pandemic, their collaborative approach, and the benefits of staying intentionally small. They reflect on challenges, client relationships, and their vision for future growth through personal projects and global collaborations.
Two AreLeathFlower Waterbranding - Buddy-Buddy capture the essence of natural beauty for organic skincare brand Good Flower Farm
The Brand Identity · Nov 27, 2020
Buddy-Buddy designed a new brand identity for Good Flower Farm, an organic skincare brand founded by Rachel Carpenter. The rebrand celebrates the brand’s natural ingredients and holistic ethos through calligraphic typography, soft colors, and hand-drawn illustrations. The flexible system allows the client to adapt packaging designs across product lines while maintaining a cohesive visual identity.
- The Edit: five new projects including Verkat by Metaklinika
The Brand Identity · Mar 12, 2020
The Brand Identity’s 'The Edit' highlights five new design projects from around the world, including wine packaging by Metaklinika for Verkat, a rebrand of Flower Architecture by Office of Ordinary Things, and a repositioning of Jaxzyn as Everyday Massive. The roundup also features artist Jordan Sowers’ Editions platform and Unifikat’s celebratory wine packaging for a Marbella real estate client.
MetaklinikaOffice of Ordinary ThingsEveryday MassiveVerkatFlower Architecturebranding