Event Identity For Academy Of Architecture Graduation Week

Mainstudio created the visual identity for the Academy of Architecture’s 2021 Graduation Week in Amsterdam. Inspired by pandemic-driven one-way routing, the design concept referenced a labyrinth, guiding visitors through the exhibition via directional graphics, flags, posters, and animations. The identity integrated student names and architectural space into a cohesive visual journey.

Tags: Audience, Concept, Exhibition, Graphic, Routing