Brand Identity and Website for Clybiau Plant Cymru Kids’ Club

Design Dough refreshed the brand for Clybiau Plant Cymru Kids’ Clubs to support the creation of a new website. The work included brand strategy, naming, positioning, identity design, guidelines, collateral, training and campaign design, alongside website strategy, information architecture, wireframes, WordPress and backend development, and user testing. The brand concept communicates the organisation’s purpose: “a Wales where children play, and communities prosper.”