Brand Identity for Wrexham University

Designdough rebranded Wrexham University, formerly Wrexham Glyndwr University, as Prifysgol Wrecsam / Wrexham University. The work included brand strategy, naming, identity design, motion design, brand guidelines, collateral, training, campaign design, and launch support. The rename was intended to clarify the university's Welsh location and move away from the Glyndwr name, while the visual direction was made bolder, more vibrant, and more welcoming for prospective students aged 18–21.