Rebranding and Renaming for Wrexham University

Designdough partnered with Wrexham University to rename and reinvent its brand identity, transitioning from Wrexham Glyndwr University to Prifysgol Wrecsam / Wrexham University. The new identity aimed to attract younger students with a bold, vibrant, and welcoming visual style while clarifying the university’s Welsh location and strengthening its market position.